product description
editor: cindy m. clare, cpm®, caps
the seventh edition of this popular best-seller is a practical guide to trends and best practices in apartment management. covering the basics of ownership and management, as well as advanced solutions for marketing, leasing, and property operations, practical apartment management is a time-tested, comprehensive guide and a must-read for everyone who manages apartments. a few of the many updated and enhanced topics in this edition include:
- key amenity and service differentiators
- contemporary marketing and leasing strategies
- considerations for mixed-use properties
- establishing and monitoring rent prices
- revenue management software
- customer service and retention
- reputation management
- assessing investment potential and market value
- technology and property management
irem, 2020
soft cover, 317 pages
784-7
isbn: 978-1-57203-288-0